A European USD stablecoin gets a boost
Plus: the professional investor mood, the Beige Book and more
“The older I grow the more I distrust the familiar doctrine that age brings wisdom.” – H. L. Mencken ||
Hello everyone! I hope you’re all taking care of yourselves – so much going on.
🎥 Come join me for a Substack Live session tomorrow at 5pm CEST (11am EST) when I talk to Brady Dale about his newsletter writing process, the lifestyle changes between creative freedom and mainstream brands, the future of media and more. 🎥
PUBLISHED IN PARTNERSHIP WITH: ✨ ALLIUM ✨
Event: BCG x Allium Webinar - The Truth About Stablecoin Payments
Date/Time: Tuesday, April 21 at 6pm EST
Speakers: Inderpreet Batra (BCG Global Head of Fintech & Payments), Ethan Chan (CEO, Allium), Max Zevin (BCG MD & Partner)
Topics:
What’s driving institutional interest right now, and how regulation (GENIUS Act, MiCA) is shaping the conversation
What Allium’s stablecoin data reveals: use case breakdown (B2B, C2C, cross-border), blockchain distribution, and why volume estimates vary so widely across reports
Implications for different players: banks, fintechs, PSPs, and where to focus
Where the market goes over the next 12–24 months
Register: https://bcg.zoom.us/webinar/register/WN_gm6eFezTSQC6gaNw5aLamQ
IN THIS NEWSLETTER
A European USD stablecoin gets a boost
Markets: the professional investor mood
Term of the day: Beige Book
Macro: what the Beige Book is saying
Crypto is Macro Now offers ~daily commentary and updates on the overlap between the crypto and macro landscapes. Plus links and more.
If you’re a premium subscriber, thank you!! ❤
WHAT I’M WATCHING:
✨ Press Publish ✨
Come join me for a Substack Live this Friday, April 17th, at 11am ET when I talk to Brady Dale, who recently left a high-profile newsletter writing gig at Axios to branch out on his own – we’ll dive into why, how self-production is different, what advice he’d give anyone thinking of doing the same, where media is going, and more.
A European USD stablecoin gets a boost
Yesterday, we got news that the first bank-issued US dollar stablecoin to be natively integrated into the MetaMask wallet… is from a European bank.
The USDCV stablecoin, issued by Société Générale’s FORGE subsidiary, will appear among a shortlist of stablecoins within the MetaMask wallet, on both the mobile and desktop apps. What’s more, reports suggest it has been given a prominent position: fourth, behind MetaMask’s own stablecoin MUSD and the industry giants USDT and USDC. It comes in way ahead of PayPal’s PYUSD, even though it is by all accounts still a small player – a market cap of $26 million, and only 245 holders.
There’s an interesting takeaway here, but first some background:
Société Générale was the first large global bank to issue a stablecoin on a public blockchain, with the launch of the euro-backed EURCV token on Ethereum back in April 2023. Since then, it has expanded to several other chains, including Solana, Stellar and the XRP Ledger, and today has a market cap of $125 million, making it the second largest euro stablecoin behind Circle’s EURC.





